What Does This Mean?
A Halloween costume trend based on the characters of the animated film KPop Demon Hunters, about a K-pop girl group that secretly hunts demons. The most copied looks are the three group members Rumi, Mira and Zoey, sold as official costumes in kids and adult sizes and also made at home.
EXPLAINER
CBS News · original source ↗
EXPLAINER
Good Morning America · original source ↗
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REAL-WORLD EXAMPLE
""Half the party came as Rumi, Mira or Zoey.""
LORE & ORIGIN
The film is a Sony Pictures Animation production that began streaming on Netflix on June 20, 2025. Netflix Tudum lists official costumes for Rumi, Mira and Zoey sold through Spirit Halloween, with kids sizes in stores and online and adult sizes online. Wikipedia calls the group Huntrix.
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