What Does This Mean?
Brazilian Portuguese verb from the English "boost", used in social media for boosting a post, meaning to pay to widen its reach, and by extension to give any performance, result or content a push. It overlaps with the standard verb "impulsionar".
REAL-WORLD EXAMPLE
""Vou boostar esse post para chegar a mais gente", disse a social media."
LORE & ORIGIN
The Kontentino social media glossary defines "boost" as amplifying the reach and visibility of a post or campaign, usually through paid promotion, a simplified ad campaign on platforms such as Facebook and Instagram, and uses the phrase "fazer boost" rather than the verb. The Dicio page for "impulsionar" gives only general senses (give impulse, stimulate) with no social-media sense, so the verb "boostar" is a slang formation not yet documented in dictionaries; no dated first use found yet.
MENTIONS OVER TIME
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