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What Does This Mean?

[ SLANG ][ MULTILINGUAL NATIVE ]

Literally "exposing"; publishing a person's identifying details (name, address, phone number, photos) online without consent in order to attack or shame them. The verb is 晒す (sarasu).

REAL-WORLD EXAMPLE

"Posting his home address like that is sarashi, and it can get you sued."

LORE & ORIGIN

Japanese net slang built on the verb 晒す ("to expose to view"). Dictionary-style sources describe it as posting personal information such as address, phone number or face photos without consent to attack the person, a form of indirect online bullying, often driven by a sense of vigilante punishment. One source ties the term to the phrase "post the dirt" (晒しを落とす). Japanese legal-advice sites treat it as potential privacy infringement and tort liability. 2channel threads are cited as a place where it occurred; no first-use date was found.

FIRST SEEN
unknown (2channel era; exact year not documented)
PEAK ERA (EDITORIAL)
2000s onward (2channel, later social media)
CURRENT STATUS
Legacy / Decaying Slang
Related To:

EQUIVALENT CONCEPTS IN OTHER LANGUAGES

TREND STATUS
↓ FADING
EDITORIAL ESTIMATE
CULTURE CATEGORY
[ SLANG ][ MULTILINGUAL NATIVE ]
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