What Does This Mean?
Literally "exposing"; publishing a person's identifying details (name, address, phone number, photos) online without consent in order to attack or shame them. The verb is 晒す (sarasu).
REAL-WORLD EXAMPLE
"Posting his home address like that is sarashi, and it can get you sued."
LORE & ORIGIN
Japanese net slang built on the verb 晒す ("to expose to view"). Dictionary-style sources describe it as posting personal information such as address, phone number or face photos without consent to attack the person, a form of indirect online bullying, often driven by a sense of vigilante punishment. One source ties the term to the phrase "post the dirt" (晒しを落とす). Japanese legal-advice sites treat it as potential privacy infringement and tort liability. 2channel threads are cited as a place where it occurred; no first-use date was found.
MENTIONS OVER TIME
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