[ BRAZILIAN INTERNET CULTURE ][ MACHINE CULTURE ]
A euphemism for dying or definitively ending — "going by swipe-up" — a death metaphor built on Instagram's now-defunct swipe-up gesture, treating being swiped away and gone as a comedic stand-in for permanent departure.
REAL-WORLD EXAMPLE
"O jogo travou e meu personagem foi de arrasta pra cima."
LORE & ORIGIN
Brazilian Portuguese internet slang that builds its death euphemism specifically on Instagram Stories' now-retired swipe-up interface gesture — a rare case of a defunct app interface element surviving as living slang vocabulary long after the feature itself was removed.
FIRST SEEN
2022
PEAK POPULARITY
2026 (Brazilian Internet Canon)
CURRENT STATUS
Legacy / Decaying Slang
Related To:Ir de BaseFoi de Americanas
EQUIVALENT CONCEPTS IN OTHER LANGUAGES
AURA IMPACT ⓘ
+1 AURA
TREND STATUS
↑ HIGH RISING FAST · LOW
CULTURE CATEGORY
[ BRAZILIAN INTERNET CULTURE ][ MACHINE CULTURE ]
RELATED TERMS
MENTIONS OVER TIME
2023202420252026
RELATED SEARCHES
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TOP PLATFORMS
TikTok
38%
YouTube
22%
Twitter / X
18%
Reddit
14%
Others
8%
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